When a prospective guest reaches out to inquire about booking an event at your venue, do you start the event booking process in the middle? Do you automatically guarantee the event or do you begin by processing the inquiry by gathering the prospect’s contact info and event details? The logical place to start is the beginning.
All events start as an inquiry, then they become tentative, then definite, and so on.
Throughout the event booking process, you need to capture a myriad of details and take the right steps so business doesn’t fall through the cracks. You can do this in a variety of ways, but the most efficient method by far is the use of catering software or event management software that manages, even automates, the entire event booking process from initial inquiry to the final invoice and everything in between.
The right catering software can prompt you to do the right things at the right time, so no details are missed and no mistakes are made, letting you focus on the most important parts of your job like booking more business and creating an exceptional guest experience.