Cuba Libre Restaurants are popular venues for New Year’s Eve celebrations.  In years past, the staff at each of their restaurants has tried to manage hundreds of reservations manually.  They struggled with checking availability for multiple time slots and getting access to the “reservation sheets”.  To reduce the number of “No Shows”, which reduced revenue significantly, they implemented credit card guarantees and signed agreements.  However, their methods were labor-intensive and not PCI compliant.

This year, they implemented the ReServe Cloud® platform and used its unique Event Guest List feature to manage New Year’s Eve reservations for all of their restaurants.  They were able to quickly check availability and enter hundreds of reservations from multiple locations, including a corporate centralized reservations office.  “No Shows” were eliminated in a PCI compliant way using the ReServe Cloud software’s integrated credit card storage and processing with; along with electronic signatures on agreements sent directly from ReServe Cloud, and stored within each reservation.

“Managing our special event reservations for New Year’s Eve with ReServe Cloud event planning software is a valuable added bonus”, said Chris Perrupato, Director of Restaurant Operations.  “Our catering sales managers already love using the ReServe Cloud software to manage their private dining, banquet and off-site catering events.”

For more information on how ReServe can help you manage your private dining business, give us a call at 925/456-6700, or fill out the Contact Us form on our website.

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